Jenny Pfanenstiel, Master Milliner

1009 E. Main Street Louisville, KY 40206
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    • Home/Contact
    • About Us
    • Lookbook
    • Shop
    • Custom Hat Inquiry
    • Hat Experiences
    • Hat Making Workshops
    • Hat Repairs
    • Collaborations
    • Testimonials
    • Media
    • Wholesale
  • Home/Contact
  • About Us
  • Lookbook
  • Shop
  • Custom Hat Inquiry
  • Hat Experiences
  • Hat Making Workshops
  • Hat Repairs
  • Collaborations
  • Testimonials
  • Media
  • Wholesale

Formé Millinery Co.

Formé Millinery Co.Formé Millinery Co.Formé Millinery Co.

Quality. Craftsmanship. Handmade. Hats

Quality. Craftsmanship. Handmade. HatsQuality. Craftsmanship. Handmade. HatsQuality. Craftsmanship. Handmade. Hats

Featured Milliner of the 146th, 147th, 148th Kentucky Derby®

Official Milliner of the Kentucky Derby Museum

Permanent Plaque in the Kentucky Derby Museum at Churchill Downs.

Tory Burch Foundation Woman Entrepreneur Winner

Magazine Features

The Voice

    Client Photos

    Tonya Abeln Breeders Cup 

      TV/Web Features

      TV Hat Features

      The Oprah Show

      NBC Sports with Bob Costas

      Lifetime Movie, Hidden Family Secrets by Stargazer Films, featuring the Formé Millinery Hat Shop

      Lifetime Movie, Hopelessly in Love about Anna Nicole Smith, featuring Larry Birkhead and Dannielynn at the Formé Millinery Hat Shop

      Fox Business Money with Michelle Francis

      Kentucky Life, KET

      My Kentuckian Home

      The Courier Journal, The Featured Milliner of the 146th and 147th Kentucky Derby

      Great Day Live

      WAVE Country

      WDRB

      WHAS

      WLKY

      Lex18

      NBC Chicago

      CBS Chicago

      Chicago Now

      WGN

      ABC Chicago


      Web Hat Features

      Kentucky Derby Insider, The Featured Milliner of the 146th, 147th, 148th Kentucky Derby

      Paulickreport.com

      Robb Report

      Home&Estates

      VICE, Creators Project

      Bleacher Report

      POPSUGAR

      Forbes

      NPR

      Lane Report

      USA Today

      Huffington Post

      Horse&Style

      Chicago Tribune

      Vineyard Vines

      SunTimes

      Cool Entrepreneurs

      HaTalk

      How2Hats

      Hat Life

      Style Blueprint

      The J. Peterman Company

      Examiner

      The Courier Journal, The Featured Milliner of the 146th and 147th Kentucky Derby 

      Chicago Traveler

      The Local Tourist

      RED in the City

      All Business

      Chicago Monthly

      Second City Style

      The Examiner

      Discover

      ChicXCity

      Martha Stewart Blog

      Marti & Co. Blog

      Candace Jordon Blog

      Seamstress Erin Designs Blog

      Formé Millinery 2020 Derby Hat Show

        Videos

        WAVE3 with Dawne Gee

        Formé Millinery + Woodford Reserve Collection

        2022

        WLKY

        Introducing the Judith M Millinery Supply House

        2021

        Formé Millinery Hat Shop for Churchill Downs

        2020

        Experience a Custom Hat by Jenny Pfanenstiel

        2019

        Wave3 Country with Dawne Gee

        2018

        WLKY

        2017

        Louisville Bespoke

        2017

        WAVE3 Country with Dawne Gee

        2016

        WAVE3 Listens Live with John Ramsey

        2016

        Southern Living Facebook Live

        2016

        Money with Melissa Francis FOX Business

        2015

        KET

        2014


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        Jenny Pfanenstiel named Featured Milliner 

        of the 148th Kentucky Derby ®