Jenny Pfanenstiel, Master Milliner
Jenny Pfanenstiel, Master Milliner
Experience You Can Trust
At Formé Millinery, we understand the value of working with a team you can rely on. With years of experience crafting high-quality, unforgettable hat experiences, we handle every detail with precision and professionalism so you can relax and enjoy the moment.
Whether coordinating directly with your team or through your venue, we’ll ensure a seamless, tailored experience from start to finish. Most of our offerings are fully customizable to align with your event goals and budget.
Let’s bring your vision to life. Contact us today to begin designing a hat experience your guests will never forget.
Looking for a Luxury Hat Experience?
Whether you're attending the Derby, heading off on a safari, or planning a luxury ski adventure, Master Milliner Jenny Pfanenstiel offers an unforgettable VIP custom hat experience tailored to your event. Working directly with your guests or through your event planner, Jenny creates custom hats entirely by hand using traditional millinery techniques. Each hat is made from scratch to match the guest’s head size, preferred shape, color palette, and custom embellishments.
Experiences for All Occasions
•Hats for all seasons, themes, and events
•Options for women, men, and children
•Custom colors to match outfits or company branding •Coordinating bow ties and pocket squares with logos •Ideal for Derby events, corporate retreats, weddings, and private celebrations
Enhance Your Event
Imagine a Hat Reveal Celebration at your venue or at the Formé Millinery Hat Shop. A unique moment your guests will never forget.
Planning Ahead
Because each hat is custom and handcrafted, we recommend reaching out early in your planning process to ensure every detail is perfect.
Try a Speed Hat Making Workshop!
If you're part of a convention, corporate retreat, or group visiting the area and want a fun, interactive activity with a local flair, our Speed Hat Making Workshop is the perfect fit!
This experience is designed for groups of any size and is perfect for women, gentlemen, and children alike.
Workshop Details
•Held at our Hat Shop, your hotel, or meeting venue •Each participant receives a pre-made hat with an adjustable sweatband (one size fits most)
•We will demonstrate creative techniques using feathers, flowers, horsehair, ribbon, and more
•All materials are included
We are also available to travel outside of Kentucky to bring this experience to you.
Indulge in a stylish, hands-on hat experience at the Hat Bar where creativity meets personal expression.
Guests choose from a curated selection of hat styles including cowboy hats, fedoras, and wide brims crafted from felt, wool, suede, or straw. Then, they’ll customize their creation using premium embellishments such as:
•Ribbons & leather bands
•Brooches & feathers
•Flowers & other trims
Add a final personal touch with custom branding your initials, a meaningful phrase, or even a small image to walk away with a completely one-of-a-kind piece.
Perfect For:
•Bridal showers & bachelorette parties
•Guys night out
•Corporate team-building events
•Private parties & celebrations
Jenny and her team can travel to offer this experience outside of Kentucky.
Whether you're looking to surprise your group or VIP guests with a thoughtful gift or provide a luxe shopping experience, we offer curated options to suit every occasion.
Two Ways to Gift:
•Private Hat Shopping Experience
Host your guests at the Formé Millinery Hat Shop for a personal experience or let us bring the boutique to you at your hotel, event venue, or meeting location.
•On-Site Hat Gifting
We’ll present a wide variety of finished hats, including brimmed hats, fascinators, fedoras, top hats, and more—ready for guests to select and enjoy.
• Custom Touches
Hats are made with adjustable sweat bands to accommodate most head sizes
•Optional hat boxes for a refined presentation •Custom bow ties and neckties also available
•Custom hat orders can be arranged upon request
Choose from 3 hat shop locations that best fits your interests and group size.
Formé Millinery - NULU/Butchertown
Step back in time when entering this intimate hat shop 5 minutes from downtown Louisville. Master Milliner, Jenny Pfanenstiel makes custom, one of a kind, couture hats for men, women and children for all seasons and occasions. Using a technique that dates back 200 years blocking over wooden hat forms that you can see throughout her shop.
The Hat Shoppe - St. Matthews
www.thehatshoppelouisville.com
Decorate your own Derby hat or felt hat at the Hat Bar. Choose from a large variety of feathers, flowers, and trimmings to complete your hat. Finished hats for all seasons and price points. Relax in the men’s hat lounge where you can find brands like Stetson, Peter Grimm and Conner. Children’s hats are also available. We can fit large groups. We also have a private area that can be rented out for hat workshops and experiences.
Judith M Millinery Supply House - La Grange
Just a 20-minute drive from Louisville, come to one of the last millinery supply houses left in the United States. See up close the raw materials used to make hats from scratch from Sinamay, felt, horsehair, veiling, grosgrain, and more. We can fit large groups. We also have a private area that can be rented out for hat workshops and experiences.
Bring a rich, hands-on look into the world of hat-making directly to your venue.
Master Milliner Jenny Pfanenstiel will lead your group through a captivating presentation on the history, craft, and cultural impact of hats. Whether at your hotel meeting room, company headquarters, or event site, Jenny brings the experience to you.
What’s Included:
•Personal Storytelling: Learn how Jenny became a milliner and built a nationally recognized brand.
•Millinery Materials & Machines: Explore the unique fabrics, vintage tools, and century-old hat blocks used in traditional hat making.
•Hats & the Kentucky Derby: Discover the iconic relationship between millinery and Derby fashion, including styling etiquette and how to properly wear various hat types.
•Live Demo & Display: Attendees can view raw materials, hat blocks, and finished hats up close for a tactile, visual experience.
Jenny is available to travel outside of Kentucky
Add that extra detail to provide that unforgettable experience. Priced separately.
Hat Boxes
Include a hat box for each person to take home their hat or fascinator.
Book Signing
Finish your experience with a book signing of Jenny’s book, The Making of a Milliner. She will personalize a message and sign each book.
Hat Show
Finish your experience with the attendees modeling the hats they made.
Bowties & Neckties
Custom logos, symbols, and colors can be created. Bowties are made from wood or acrylic. Neckties are made from silk.
Kids Edition
Each child will decorate their own miniature hat with ribbon, flowers, and feathers.
Many of the options can be customized to fit your needs and budget. Please contact us to discuss the details of your event and we will put together an exciting and memorable experience for all to enjoy.
info@formemillinery.com for further information and to receive a quote. 502.384.2449
We look forward to creating an unforgettable experience for you.